Digi Pack final draft

For our digi pack we decided to try and fit with the stereotypical view that The Beatles were seen to have.

For our front cover we wanted to stay in theme with the video, but also try and create an album cover that looks similar to previous Beatles albums. We felt that we created this well. By using a black background with a moon in the background we felt that this made the boys stand out more, and also was in fitting with not only our music video but also with the genre. We used the font that we used for two reasons, firstly because it allowed the text to be read easy as stood out with the black background, but also because on the 'Please Please Me' album, they used a similar font, and we wanted to be in keeping with the band.

We also wanted to see The Beatles as being 'innocent boys', this is why for the two inside pannels we chose to place images of the band, with the first pannel being them having a laugh with each other, and the second being their faces. We had the idea to create a pannel with the Beatles characters laughing, as again, using the Please Please Me album for inspiration, they did a similar pose. In the 'Please Please Me' album however, the Beatles were in suits. As we wanted to create a modern version of the album we felt it would be more suited for our Digi pack to feature the modern day Beatles to be in stereotypical modern day clothes. we felt that again this enabled us to create a modern view of a stereotypical view that people had of The Beatles.

For our back cover of the album, we decided to involve our music video, by placing our Lucy character on the back. By only using half of her face, it creates a mystical image, which is in fitting with the music video. We changed the colour of her eyes in order for them to stand out more. By doing this we were able to again stay in keeping with the mystical feeling we wanted to create. To make the Digi pack look more authentic we also added our record lable (Fringe Records) and a barcode.

Overall we feel that our digi pack is in fitting with our music video, our advert, the view that society had on The Beatles and also the view that society has on youth today.